In the brand label (Brand Tag) production process, to ensure that the label color and customer requirements are consistent is critical, because it is directly related to the brand image and product quality. So the following will be from the testing equipment, testing process, quality control and problem solving, etc., a detailed introduction to how to detect the brand label color is consistent with customer requirements
Table of Contents
ToggleSpectrophotometer through the measurement of the spectral properties of the object reflection or transmission, can accurately analyze the color of the numerical data, such as chromaticity coordinates color difference and so on.
The spectrophotometer is the equipment of choice in brand label color inspection. It allows non-contact measurement of label samples, avoiding damage to the sample while providing highly accurate color data.
The colorimeter is a portable color measurement tool that is based on the principle of the spectrophotometer, but is much lighter and easier to use. The colorimeter can quickly measure the color difference value between the sample color and the standard color.
On the production line, the colorimeter can be used to monitor the label color in real time, to detect and correct color deviation in time.
The standard light source box provides a variety of standard light source environments, such as simulated daylight, simulated store lighting for observing and comparing colors under different light sources.
In brand tag color inspection, the standard light source box can help inspectors simulate the actual use of the environment, observe the color performance of the label under different light sources to ensure color consistency.

Customers usually provide color samples or color values as color standards.
The inspector needs to carefully check the color standard provided by the customer to ensure accurate understanding.
According to the color standard provided by the customer, use the same material and process as the production to make a standard sample.
The standard sample should be used as a benchmark for subsequent tests to ensure that all tests are conducted under the same standard.
Measure the brand tag samples using a spectrophotometer or colorimeter and record the color data
At the same time, observe the color performance of the label sample under a standard light source box and record the observation.
Compare the measured color data with the color standard provided by the customer and calculate the color difference value.
Confirm whether the label color is qualified or not by the size of the color difference value and the customer’s requirements Usually, the smaller the color difference value, the closer the color is to the standard.



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